Is your board showing signs of being either completely over the data thing or are they frozen in time because no one has been able to give them a logical path forward? Both situations have the same cause, everyone is sitting around staring at the data tree of life, pondering all that can be, and no one is stepping up to start the process by picking the low hanging fruit.

In this 3-minute video, I explore with Corporate Demographer Dr Andrew Pratley where to find some of the low hanging fruit amongst all the data on your data tree. Enough to get you going, to give your board some valuable insight.